The best-performing publications in Instagram are often branded content. Hundreds of included photos are 38% more appreciated. Users under the age of 25 spend more than 32 minutes a day in Instagram. Instagram, Top 5 fashion brands from Nike, H & M, Zara and Forever21. Most of the brands in Instagram interact with 3-6%. POSTs with location information get 79% more interaction. 70% of Instagram users are doing brand research on the platform. 80% of users are following one or more brands.
Only 36% of the marketing industry uses Instagram to highlight its brand or product. Instagram 18-29 year user rate is 53%. Instagram The rate of users between the ages of 30-49 is 25%. The proportion of active Instagram users aged 50-64 is 11%. Over 65% of active users are over age 6%. The record that Beyonce describes the pregnancy broke a record of 11 million likes. 26% of users earn US $ 75,000 a year. Instagram Stories are bigger than Snapchat’s.
Each month, 120 million Instagram users communicate with each other to exchange information about setting up a business. Today Instagram has 8 million business profiles. More than 1 billion businesses actively advertise in Instagram. By the end of 2017, 70.7% of US companies will use Instagram for their marketing activities. The most popular Instagram account belongs to Instagram and has 226 million followers. 80% of Instagram users are from outside the US. “Instagram” is searched on Google 16.6 million times a month. Instagram shares 95 million photos and video content every day.
Since its inception, it has shared 40 billion photos and videos. By the end of 2016, 282 million selfies were shared in Instagram. Instagram publications containing at least 1 hashtag have an average of 12.6% more interaction than the others. The most popular filters are Clarendon, Gingham and Juno / Lark. User-based content provides a higher conversion rate of 4.5%. 50% of the texts in the instagram contain emoji. 70% of instagram messages are not seen by anyone. 100 million Instagram users use “stories” daily.
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